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NEW QUESTION # 53
A strategy designer is working on a future digital commerce vision for Cloud Kicks.
What should the designer focus on when engaging technical stakeholders7
- A. Explore feasibility and opportunities for future innovation.
- B. Ensure all ideas have buy-in from technical stakeholders.
- C. Minimize technical stakeholders' input at this early stage.
Answer: A
Explanation:
Explanation
The designer should focus on exploring feasibility and opportunities for future innovation when engaging technical stakeholders. Feasibility refers to how possible or realistic it is to implement a solution, given the technical constraints or requirements. Opportunities for future innovation refer to the potential or possibilities for creating new or improved solutions, leveraging the latest technologies or trends. Both aspects help foster a collaborative and creative dialogue between the designer and the technical stakeholders, and ensure that the solution is both viable and desirable.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 54
The design team is working on a high-fidelity prototype to create a more enjoyable user experience. The development team is busy and focused on the build, so the design team wants to engage them efficiently.
What is a key reason why they would engage the developer team?
- A. To provide design feedback
- B. To research new features
- C. To validate technical limitations
Answer: C
Explanation:
Explanation
The key reason why the design team would engage the developer team is to validate technical limitations.
Technical limitations are constraints or challenges that affect the feasibility or viability of a solution, such as platform capabilities, integrations, performance, security, or scalability. The design team should consult with the developer team to understand and address these limitations, and ensure that the solution is realistic and achievable. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/engage-
NEW QUESTION # 55
A strategy designer is leading a project to reimagine in-app communication form. The CIO is a key decision maker but appears to be neutral-and even, at times, a detractor to the project.
What should the designer do to gain their alignment?
- A. Set up a conversation with the CIO to name the challenge and listen to their objections
- B. Ask the sponsor to speak to the CIO on behalf of the project and explain how it meets team needs.
- C. Email the stakeholders reiterating project status and asking for any objections to the approach.
Answer: A
Explanation:
Explanation
The best way to gain alignment from a key decision maker who is neutral or detracting from a project is to set up a conversation with them to name the challenge and listen to their objections, as this shows respect and empathy and allows for mutual understanding and feedback. Asking the sponsor to speak to them on behalf of the project or emailing them reiterating project status may not address their concerns or motivations effectively.
NEW QUESTION # 56
At a project kickoff, a stakeholder shared the hypothesis that the price point was the reason their product was failing in the market. But when the design team conducted qualitative research, they learned that customers wanted an entirely different type of product.
How should the design team present this information knowing they would challenge a stakeholder's hypothesis?
- A. In an insights workshop with plenty of time for group discussion
- B. In a walking deck with video clips from research sessions
- C. In a 'How Might We" statement to encourage new ideas
Answer: A
Explanation:
Explanation
The design team should present the information that challenges a stakeholder's hypothesis in an insights workshop with plenty of time for group discussion. This helps create a safe and collaborative space where the stakeholder can ask questions, share feedback, and understand the research findings and implications.
References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/present-
NEW QUESTION # 57
At a project kickoff, the strategy designer wants to get ideas from all stakeholders to use as hypotheses. The designer runs a sketching activity with the multi-disciplinary group, asking everyone to sketch. They give everyone fat markers and sticky notes, and set a timer for 5 minutes of sketching.
What is the reason why marker choice is important?
- A. They enable stakeholders to focus on generating ideas rather than detailing UI.
- B. They anonymize the sketches so that stakeholders cannot judge others' drawing abilities.
- C. They ensure stakeholders can fit detailed sketches on a sticky note in the allotted time.
Answer: A
Explanation:
Explanation
The reason why marker choice is important is that they enable stakeholders to focus on generating ideas rather than detailing UI. Fat markers are thick pens that limit the level of detail that can be drawn on a sticky note.
They help stakeholders concentrate on the concept or idea behind the sketch, rather than the user interface or visual design.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 58
After a series of interviews with key stakeholders, a strategy designer realizes the company is duplicating efforts across internal teams, each creating similar programs for customer engagement.
Which approach should the designer propose to create alignment?
- A. Journey mapping workshop
- B. Design sprint
- C. Service blueprint workshop
Answer: C
Explanation:
Explanation
The best approach to create alignment among internal teams who are duplicating efforts is to conduct a service blueprint workshop, as this helps map out the current state of the service delivery across different touchpoints, channels, and actors, and identify gaps, redundancies, and opportunities for improvement. A design sprint or a journey mapping workshop may not be suitable for addressing the internal silos and inefficiencies.
NEW QUESTION # 59
A strategy designer is hired to help service agents pool their shared knowledge, see the bigger picture, and understand what may be causing poor and disjointed support experiences, and where other pain points and opportunities may lie. Which method of co-design workshop should be used?
- A. Prototyping
- B. Ideation
- C. Journey mapping
Answer: C
Explanation:
Explanation
The best method of co-design workshop to help service agents pool their shared knowledge, see the bigger picture, and understand what may be causing poor and disjointed support experiences, and where other pain points and opportunities may lie is journey mapping, which is a visual representation of the user's journey across different touchpoints and channels. Ideation or prototyping may not be suitable for synthesizing and analyzing existing service experiences.
NEW QUESTION # 60
Cloud Kicks (CK) has gone through a comprehensive redesign of its internal sales process to better embed it into the capabilities of Sales Cloud. CK's executive stakeholders are concerned there will be limited adoption by the sales team, as Sales Cloud is too new to them and their processes were mostly based on guided documents within Excel.
Which approach should the strategy designer recommend to aid the sales team in onboarding to Sales Cloud?
- A. Sync an Excel file with Salesforce Connect.
- B. Use In-App Guidance and invest in change management.
- C. Customize Sales Cloud to mimic existing sales process.
Answer: B
Explanation:
Explanation
The strategy designer should recommend using In-App Guidance and investing in change management to aid the sales team in onboarding to Sales Cloud. In-App Guidance is a feature that allows creating prompts and walkthroughs within Salesforce to guide users through new features or processes. Change management is a process that involves planning, communicating, and supporting users through organizational changes, such as adopting new technologies or workflows. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/use-in-a
NEW QUESTION # 61
A cross-disciplinary team at Cloud Kicks has to synthesize top customer quotes and insights from research and turn them into design opportunities.
Which question should the team use to prioritize insights?
- A. How will this improve the customer experience?
- B. Is our technology capable of supporting this need?
- C. What will bring in the most revenue?
Answer: A
Explanation:
Explanation
The best question to prioritize insights from customer research is how will this improve the customer experience, as this focuses on the value proposition and user needs of the design. Asking if the technology is capable of supporting the need or what will bring in the most revenue may not reflect the user-centric approach of design thinking.
NEW QUESTION # 62
While conceptualizing a new footwear line, the design team gained feedback that both employees and consumers are seeking more sustainable products. Leaders need more rationale to justify the investment.
Which values-based design principle should be used to reinforce this feedback?
- A. Create products from recycled materials.
- B. Focus on creating enduring advantage
- C. Use energy from renewable resources.
Answer: A
Explanation:
The best values-based design principle to use to reinforce the feedback that both employees and consumers are seeking more sustainable products is to create products from recycled materials, as this helps reduce environmental impact, conserve resources, and demonstrate social responsibility. Using energy from renewable resources or focusing on creating enduring advantage may not be directly related to the product design.
NEW QUESTION # 63
A fitness company is starting a service that combines data from connected weights with virtual coaching. The company is about to start a new innovation sprint with the following challenge statement: "How might we empower people who are new to fitness to increase their strength?" Which metrics should be used to measure the success of the initiative7
- A. New user activations and connected weight sales
- B. Increase in new user activity and connected weight utilization
- C. Increase in user referrals and net promoter score (NPS) rating
Answer: B
Explanation:
The metrics that should be used to measure the success of the initiative are increase in new user activity and connected weight utilization. These metrics are aligned with the challenge statement of empowering people who are new to fitness to increase their strength, as they indicate engagement and retention of the target audience. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/measure
NEW QUESTION # 64
A design team presents their vision for a new product, and their executive team has some fundamental questions about how the product strategy will drive business outcomes.
What should the strategy designer do to address these concerns?
- A. Collect feedback and use it to define constraints for a new co-creation activity with stakeholders.
- B. Share stories from research that show the design team understands the customers' needs.
- C. Provide a breakdown of the strategy, linking features with consumer benefits and outcomes.
Answer: C
Explanation:
The design team should provide a breakdown of the strategy, linking features with consumer benefits and outcomes, to address the concerns of the executive team. This helps communicate the value proposition and rationale of the product vision, and how it aligns with the business goals and objectives. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/commun
NEW QUESTION # 65
Cloud Kicks (CK) designs innovative footwear for site athletes. Manufacturing the footwear is possible but expensive.
What should CK focus testing efforts on to determine whether to produce at scale?
- A. Desirability, viability, and feasibility
- B. Competitive advantage, impact, and own ability
- C. Novelty, privacy, and potential to go viral
Answer: A
Explanation:
Explanation
The best focus for testing efforts to determine whether to produce a product at scale is desirability, viability, and feasibility, which are the three key dimensions of design thinking that evaluate whether a product is desirable for users, viable for business, and feasible for technology. Novelty, privacy, and potential to go viral or competitive advantage, impact, and own ability are not comprehensive enough to cover all aspects of design thinking.
NEW QUESTION # 66
Cloud Kicks learns that some website visitors, especially those who can't see high-contrast color palettes, do not convert into customers.
What should the strategy designer do to solve for this accessibility challenge"?
- A. Invite users to co-create as accessibility experts.
- B. Conduct an empathy workshop to understand the audience.
- C. Ideate marketing concepts to reach new audiences.
Answer: A
Explanation:
Inviting users to co-create as accessibility experts means involving users who have accessibility needs or challenges in the design process as collaborators and consultants. This helps solve for the accessibility challenge by ensuring that the design meets the standards and expectations of the target audience. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/invite-u
NEW QUESTION # 67
A job listing company has launched a campaign around the adoption of its social app for professional networking.
What should the team measure to gain the most trustworthy perspective and discourage artificially increasing (or "hacking") the company success metrics?
- A. Number of times a user opens the app per day
- B. New connections made between users
- C. New account activations
Answer: B
Explanation:
The best way to measure the success of a social app for professional networking is to track the new connections made between users, as this reflects the value proposition and user engagement of the app. Measuring the number of times a user opens the app per day or the new account activations may not capture the true impact of the app, as users may open the app without interacting with others or create accounts without using them.
NEW QUESTION # 68
A strategy designer creates a bridge from the project vision to product development through prioritization.
Which factor should be considered to minimize cost and maximize value?
- A. Effort
- B. Velocity
- C. Usability
Answer: A
Explanation:
Explanation
Effort is a factor that should be considered to minimize cost and maximize value when prioritizing ideas or features. Effort refers to the amount of time, resources, or complexity required to implement a solution. It helps estimate the cost-benefit ratio of each solution, and select the ones that deliver the most value with the least effort.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 69
A startup company that develops machine learning tools that track the performance of carbon dioxide and wants enforce perception validity of its dat a. The company starts by developing a need statement and a challenge statement.
What is the communality between the two statements?
- A. Both are tactics intended to solve problem
- B. Both are solution free statements
- C. Both explain the scope of possible solution.
Answer: B
Explanation:
The commonality between a need statement and a challenge statement is that both are solution free statements, that is, they do not prescribe or imply any specific solution, but rather define the problem or opportunity space. Both are not tactics intended to solve the problem or explain the scope of possible solutions, as they are more focused on framing the problem.
NEW QUESTION # 70
A strategy designer proposes a multi-step strategy to reach the ultimate goal of making Cloud Kicks a net-zero company. The first step includes analyzing emissions and integrating data-driven insights into operational planning to reduce the carbon footprint of logistics. Each subsequent step builds on prior work and increases measurable progress until the goal is reached.
Which tool should the designer use to connect short-term efforts with long-term impact goals?
- A. Service blueprint
- B. Impact ladder
- C. Project plan
Answer: B
Explanation:
An impact ladder is a strategic tool used to map out the connection between short-term actions and long-term goals. It helps in visualizing how initial steps, such as reducing emissions in logistics, contribute to the overarching objective of achieving net-zero status, ensuring that each phase of the strategy builds towards the ultimate goal.
NEW QUESTION # 71
Cloud Kicks wants to launch a campaign that rewards customer behavior by giving away free merchandise, which key business criteria should be ensured?
- A. Viability
- B. Desirability
- C. Feasibility
Answer: A
Explanation:
The key business criteria that should be ensured for launching a campaign that rewards customer behavior by giving away free merchandise is viability. Viability is the degree to which a product or service is profitable and sustainable for the business. By giving away free merchandise, Cloud Kicks should ensure that the campaign is viable in terms of costs, revenues, risks, and benefits. Desirability or feasibility may not be the key criteria for this campaign, as they relate to the customer or technical aspects of the product or service.
NEW QUESTION # 72
A design team is working on the challenge: "How might we provide tools to enable customers to resolve service issues by themselves rather than escalating to human representatives?" Which bot metrics should the strategy designer suggest to assess the impact of their work?
- A. Customer satisfaction rate
- B. Human takeover rate
- C. Total conversations
Answer: A
Explanation:
The customer satisfaction rate is a critical metric for assessing the effectiveness of self-service tools in resolving issues. It measures users' satisfaction with their interactions and outcomes, providing insight into the bot's impact on improving the self-service experience and reducing the need for escalation.
NEW QUESTION # 73
A startup company that develops machine learning tools that track the performance of carbon dioxide and wants enforce perception validity of its data. The company starts by developing a need statement and a challenge statement.
What is the communality between the two statements?
- A. Both are tactics intended to solve problem
- B. Both are solution free statements
- C. Both explain the scope of possible solution.
Answer: B
Explanation:
Explanation
The commonality between a need statement and a challenge statement is that both are solution free statements, that is, they do not prescribe or imply any specific solution, but rather define the problem or opportunity space.
Both are not tactics intended to solve the problem or explain the scope of possible solutions, as they are more focused on framing the problem.
NEW QUESTION # 74
Cloud Kicks wants to start providing coupons to its digital consumers.
In addition to Marketing Cloud, which product should be recommended?
- A. Service Cloud
- B. Revenue Cloud
- C. B2C Commerce
Answer: C
Explanation:
Explanation
B2C Commerce is a Salesforce product that helps businesses create engaging and personalized online shopping experiences for their customers. It integrates with Marketing Cloud to enable coupon management, promotion tracking, and customer segmentation. References:
https://www.salesforce.com/products/commerce-cloud/b2c-commerce/
NEW QUESTION # 75
A strategy designer creates a bridge from the project vision to product development through prioritization.
Which factor should be considered to minimize cost and maximize value?
- A. Effort
- B. Velocity
- C. Usability
Answer: A
Explanation:
Effort is a factor that should be considered to minimize cost and maximize value when prioritizing ideas or features. Effort refers to the amount of time, resources, or complexity required to implement a solution. It helps estimate the cost-benefit ratio of each solution, and select the ones that deliver the most value with the least effort. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/prioritiz
NEW QUESTION # 76
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Salesforce Certified-Strategy-Designer: Selling Salesforce Strategy Designer Products and Solutions: https://www.real4prep.com/Certified-Strategy-Designer-exam.html
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